subba rao chaganti

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  1. Pharmaceutical marketing in India
    Pharmaceutical marketing in India
    Subba Rao Chaganti
    BSP Books Pvt. LTD.
    Buch
    Bezug 6-10
    Twenty-five years ago, Pharmaceutical Marketing in India: Concepts, Cases, Strategy was the first-ever sectoral marketing book in the Asia Pacific Region. Today, twenty-five years later, Pharmaceut...
    55,88 €
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  2. Bullseyes and Blunders
    Bullseyes and Blunders
    Subba Rao Chaganti
    BSP Books Pvt. LTD.
    Buch
    Bezug 6-10
    Bullseyes and Blunders: Lessons from 100 Cases in Pharmaceutical Marketing is a first-of-its-kind of a book. The book is an invaluable resource for the practitioners as well as the students of phar...
    57,75 €
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  3. Cracking the Generics Code
    Cracking the Generics Code
    Subba Rao Chaganti
    Pharma Med Press
    Buch
    Bezug 6-10
    Cracking the Generics Code unravels the mystery of the DNA for success in the international generic drug markets. The key to the generics code is a synthesis of insights gained from a detailed stud...
    55,99 €
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  4. Compete or Forfeit!
    Compete or Forfeit!
    Subba Rao Chaganti
    PharmaMed Press
    Buch
    Bezug 11-15
    The pharmaceutical world is not flat. Only three regions - (North America, Western Europe and Japan), which inhabit a mere 13 per cent of population account for over 80 per cent of world pharmaceut...
    90,09 €
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  5. Brand Positioning in Pharma
    Brand Positioning in Pharma
    Subba Rao Chaganti
    PharmaMed Press
    Buch
    Bezug 11-15
    Why a book on Brand Positioning in Pharma, a fifty-plus year-old-concept, particularly when new age marketing frameworks such as Customer Experience, Design Thinking, Agile Marketing, Content Marke...
    41,91 €
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  6. Reimagine Pharma Marketing
    Reimagine Pharma Marketing
    Subba Rao Chaganti
    PharmaMed Press
    Buch
    Bezug 11-15
    The empowered patients, new-age technologies such as artificial intelligence (AI), machine learning (ML), big data analytics, real-world data and evidence, blockchain, electronic health records (EH...
    72,38 €
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  7. Transactional to Transformational Marketing in Pharma
    Transactional to Transformational Marketing in Pharma
    Subba Rao Chaganti
    PharmaMed Press
    Buch
    Bezug 11-15
    Despite its great contribution to improving the health and well-being of people and saving countless lives worldwide for over a century, the modern pharmaceutical industry has continued to fall fro...
    45,98 €
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  8. A to Z of Pharmaceutical Marketing -Worlds First and Only Encyclopedia, Volume 2
    A to Z of Pharmaceutical Marketing -Worlds First and Only Encyclopedia, Volume 2
    Subba Rao Chaganti
    PharmaMed Press
    Taschenbuch
    Bezug 11-15
    A to Z of Pharmaceutical Marketing -Worlds First and Only Encyclopedia, Volume 2
    83,82 €
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  9. A to Z of Pharmaceutical Marketing -World’s First and Only Encyclopedia, Volume 1
    A to Z of Pharmaceutical Marketing -World’s First and Only Encyclopedia, Volume 1
    Subba Rao Chaganti
    PharmaMed Press
    Taschenbuch
    Bezug 11-15
    Unveiling the Alchemy of Pharma Marketing: Why You Need the A to Zof Pharmaceutical Marketing, the World's First-and-Only Enclopedia?Pharma marketing thrives in a complex ecosystem, demanding const...
    83,82 €
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  10. Design Thinking for Pharma
    Design Thinking for Pharma
    Subba Rao Chaganti
    Pharma Med Press
    Buch
    Bezug 11-15
    Design Thinking for Pharma
    63,14 €
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  11. The Synergy of Minds
    The Synergy of Minds
    Subba Rao Chaganti
    Pharma Med Press
    Taschenbuch
    Bezug 11-15
    The future of pharmaceutical marketing is here. It's not just about pills and potions. It's about an audacious symphony where human ingenuity dances with artificial intelligence. This is the world ...
    79,86 €
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  12. The Pharma Product Manager
    The Pharma Product Manager
    Subba Rao Chaganti
    PharmaMed Press
    Taschenbuch
    Bezug 11-15
    Step into the future of pharmaceutical product management with The Pharma Product Manager: Handbook for Navigating the Digital Frontier. As the healthcare industry evolves rapidly, pharmaceutical p...
    69,74 €
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