nur hidayah che ahmat

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  1. Perception of price fairness and customer response behaviors
    Perception of price fairness and customer response behaviors
    Nur’Hidayah Che Ahmat
    LAP LAMBERT Academic Publishing
    Taschenbuch
    Print on Demand
    To combat with the intense rivalry, increase competitive advantage and maximizing sales and revenues, many hotels operators are implementing the revenue management concept or yield management. Reve...
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