Business Despite Borders
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Business Despite Borders

Companies in the Age of Populist Anti-Globalization
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Santiago Iñiguez De Onzoño
559 g
241x161x22 mm

Offers a timely rebuke to populist anti-globalization rhetoric
Chapter 1- Business globalization: The nightmare of populism and the hopes brought by technology

Peter Lorange, Kazuo Ichijo and Santiago Iñiguez de Onzoño

Chapter 2- The Governance of Change: How Companies and Governments Should Adapt to Technological Disruption

Manuel Muñiz

Chapter 3 - The Journey of Corporate Diversity in Tribal Times: Corporate Communities of aspiration at Mapfre

Celia de Anca and Salvador Aragón

Chapter 4- The Global Expansion of Televisa

Gabriela Alvarado Cabrera

Chapter 5- How Technogym created the wellness industry

Paolo Boccardelli and Enzo Peruffo

Chapter 6- Leadership, Global Mindset and Internationalization of Sempertex: From One Country to Ninety-five Countries and Five Continents

Henry Bradford Sicard

Chapter 7- Movile: Sustaining an Innovative Culture on a Global Scale

Luiz Artur Ledur Brito and Lilian Soares Pereira Carvalho

Chapter 8- Delphi Automotive: An American Company ... in Name Only

Salvador Carmona and Germán Pérez Casanova

Chapter 9-Cineplanet: Developing South American Markets

Fernando D'Alessio with the support of Jose Espinoza, Omar Eusebio, Renato Salarrayan, Paul Tupayachi and Pablo Zúñiga .

Chapter 10-Innovation beyond technology: Unilab

Jikyeong Kang with the support of Maria Antonia OG Arroyo, John C Orlina and Ariel T Lopez

Chapter 11-LATAM Airlines: From the End of the Earth to No. 10 in the World

Cristian Larroulet and Jorge Ardiles

Chapter 12-General Motors: Globalization, Disruption, and Sustainability

Dan R. LeClair

Chapter 13-Unconventional Internationalization of Huawei: The Role of Core Values

Ziliang Deng, Yufeng Zou and Ji-Ye Mao

Chapter 14-People, Purpose and Performance at Barry-Wehmiller: Business as a Powerful Force for Good

Nick Van Dam and Eileen M. Rogers

Chapter 15-Management after acquisition inside multinational companies from emerging economies: The Haier experience

Lin Zhou and Runtian Jing
Globalization has been a key force in the development of business in recent decades. But with nationalism on the rise in Europe, the United States and elsewhere, the future of global trade and international business has been thrown into doubt.

In this new and challenging context, innovative companies have the opportunity not only to find new ways to operate across borders, but also to help forge a new system of relations between people of different nationalities and cultures.

This book features a collection of case studies that illustrate how companies from different corners of the globe are succeeding in reaching out to distant customers, stakeholders and partners. It features inspiring examples of leaders who are actively developing imaginative ways to connect across continents. It is a vital reference tool for companies that plan to continue operating globally or to expand their international presence.

A clarion call for the renewed relevance and importance of globalized business, this book suggests a future where companies can contribute positively to achieving sustainable growth and a fairer distribution of wealth across the globe.