The Economist: Coaching and Mentoring
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The Economist: Coaching and Mentoring

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ISBN-13:
9781846681899
Einband:
Taschenbuch
Erscheinungsdatum:
06.08.2009
Seiten:
240
Autor:
Jane Renton
Gewicht:
295 g
Format:
216x136x19 mm
Sprache:
Englisch
Beschreibung:
A guide to coaching and mentoring, what they are and how effective they can be - with advice on how to make coaching work best for you
Coaching has become mainstream. This guide explains what coaching, and its cheaper and simpler alternative, mentoring are, outlining the different types of coaching and their cost. It also assesses the effectiveness of coaching and mentoring.
Coaching has long become mainstream. Thousands of people paid Pds. 2,000 each to attend a three-day seminar in 2008 in London's Excel centre to listen to Tony Robbins - the man credited with 'turning around' Bill Clinton in the wake of the Monica Lewinsky affair - and discover how to 'unleash the power within'. But the big business has been in executive coaching. A top coach in America can earn over $15,000 a day - well beyond the normal fees charged by most consultants and occupational psychologists - and, according to Harvard Business Review, US companies are spending more than $1 billion a year on this 'must-have' activity. A similar trend is being witnessed in Britain, where it's estimated that 100,000 managers a year now undergo coaching.

This guide explains what coaching, and its cheaper and simpler alternative, mentoring are, outlining the different types of coaching and their cost. Crucially, it assesses the effectiveness of coaching and mentoring, and it gives advice based on the lessons learned by those interviewed for the book on making coaching work successfully and avoiding mistakes that lead to disappointment or even harm.