The Best of Cover Design
-24 %

The Best of Cover Design

Books, Magazines, Catalogs, and More
 Buch
Besorgungstitel| Lieferzeit:3-5 Tage I

Unser bisheriger Preis:ORGPRICE: 42,95 €

Jetzt 32,56 €*

Alle Preise inkl. MwSt. | ggf. zzgl. Versand
ISBN-13:
9781592536894
Einband:
Buch
Erscheinungsdatum:
01.05.2011
Seiten:
224
Autor:
Altitude Associates
Gewicht:
1220 g
Format:
287x238x21 mm
Sprache:
Englisch
Beschreibung:

Best of Cover Design features an innovative collection of books, magazines, catalogs, brochures and cover designs by top designers worldwide. The "go-to" sourcebook for cover design inspiration, this volume contains pages packed with innovative cover solutions from around the globe.
You can't judge a book by its cover, or so the saying goes. We beg to differ.
Each of us is exposed to several thousand messages a day. To be successful, covers not only have to stand out amongst all the clutter, but they also need to make an instant connection with viewers. Designing covers isn't an easy task. It's a minefield of requirements, constraints, and subjective opinions, oftentimes resulting in what we like to call the "design-by-committee pit of despair." Make the logo bigger. The CEO's daughter doesn't like orange; change it. The sales team begins art directing. Welcome to the land of mediocrity. We've all been there, and it requires ninja-like skills to traverse and emerge in one piece. Despite the challenges, some covers clearly rise to the top. You can't help but pick up the magazine, open the brochure, or buy the book. They draw you in through their cleverness, simplicity, or boldness. These are the covers contained herein.
Of the more than 2,000 covers received, the authors had the dubious task of selecting about 350 to be featured in The Best of Cover Design . The chosen covers were selected based on their initial visual impact and effectiveness in conveying the message within. It is an inspiration feast for the eyes.