Megamedia Shakeout
-12 %

Megamedia Shakeout

 Buch
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ISBN-13:
9780471107194
Einband:
Buch
Erscheinungsdatum:
09.05.1995
Seiten:
368
Autor:
Kevin Maney
Gewicht:
721 g
Format:
242x164x30 mm
Sprache:
Englisch
Beschreibung:
Companies Gone Mad.; The Mythical Compuphonavision Set.; Bell--Heads No More: The Telephone Industry.; How Many Channels Did You Say?; The Cable--TV Industry.; Making it Sing and Dance: The Media and Entertainment Industries.; The Most Valuable Asset on Earth: The Long--Distance Communications Industry.; Making it Work: The Software Industry.; Gotta See Past the Keyboard: The Computer Industry.; Cutting the Cord: The Wireless Industry.; The Grab Bag.; Out on a Limb.; Index.
The biggest thing to hit the business world since Henry Ford introduced assembly-line production is the concept of megamedia - the merging of the computer, telephone, software, entertainment, and cable TV industries. The technological convergence of companies from all corners of business has sparked the most sensational corporate shakeouts in history. Writing in a taut, hard-driving journalistic style, Maney takes us behind the scenes at leading companies for the first inside look at the shakeout in the communications industry. Megamedia Shakeout cuts through the hype to bring us a bold vision of the future and a clear-sighted, practical assessment of the exciting business and investment opportunities being opened up by the communications revolution. Kevin Maney has been chronicling the communications revolution for several years now, and he has interviewed all the key players involved. In this book, he pieces together a coherent picture of where the industry is headed, explains the technologies involved, and offers a highly plausible vision of what the future will look like.